Wallet Product Operation Intern
KuCoin
Contributed to the 0→1 launch of Halo Wallet, supporting early user acquisition and activation; helped drive $2M+ in cumulative gross deposits within the first month after launch
Date
2022.04 - 2022.08
Department
Halo Wallet (Formerly Kucoin Wallet)
Base
Bei Jing (Remote)
Website
Overview
Contributed to the 0→1 launch of Halo Wallet, supporting early user acquisition and activation; helped drive $2M+ in cumulative gross deposits within the first month after launch
Role
Wallet Product Operation Intern
Solution
●Growth & Onboarding: Built and operated overseas social channels across Twitter, Telegram, and Discord; designed onboarding content cadence (feature education, usage scenarios, and activation guidance), resulting in 10K+ new followers in the first month and 1M+ total impressions
●User Insights & Product Feedback: Participated in product testing, user research, and feedback analysis; identified friction points along key user journeys (e.g., onboarding, deposits, transfers) and translated insights into actionable optimization suggestions for product and engineering teams
●Cross-functional Collaboration: Worked closely with product, design, and marketing teams to align release timelines and external communications, ensuring feature launches, user education, and growth initiatives were executed in sync
Increase In Twitter Followers
7K+
Event Participants
Executed and Optimized Events






